WallaWalla
Sales & marketing suite

Every lead followed up.
Every intro converted.

A complete marketing system, built right into Walla. Grow your studio inside the same platform you use to run it. No Zapier, no spreadsheets, no extra tools required.

Full marketing suite included in Pro
Intro offer Journey and a two-way text conversation with a suggested reply, sample dataIntro offer Journey and a two-way text conversation with a suggested reply, sample data
How it works

From first inquiry to full membership.

Walla’s Sales & Marketing Suite has all the tools, templates, and support you need, so marketing is one less thing to worry about.

01 — Capture

Capture every lead in one shared inbox.

Google searches, Meta ads, walk-ins, and web forms automatically flow into a single dashboard fully connected to your studio data.

✓Walla lead forms
✓Built-in lead tracking
✓Google & Meta integrations
Lead tracker with leads from several sources, sample dataLead tracker with leads from several sources, sample data
02 — Convert

Turn intro offers into members on autopilot.

21 days of follow-up. Zero extra work. Guide every intro client from first class to full membership on autopilot. Walla sends personalized text and email follow-ups based on actual attendance, so your funnel keeps moving even when you step away.

✓Automated Journeys timed perfectly
✓Fully customizable marketing automations
✓Built-in lead management
21-day intro offer Journey, sample flow21-day intro offer Journey, sample flow
03 — Talk

Conversions that actually convert.

Two-way texting right where you manage your studio. Reply to leads instantly using smart, pre-written responses you can easily edit and send.

✓Built-in content tools powered by AI
✓Push notifications & texting
✓In-app announcements
Meet the AI Inbox Agent →
Two-way text conversation with a suggested reply, sample chatTwo-way text conversation with a suggested reply, sample chat
04 — Keep

Connect with each client like you know them.

Easily segment clients by visit history, plan status, or activity, then send beautiful, branded emails and newsletters that actually get opened.

✓Create and send designed, responsive emails
✓One-click, direct links for instant purchases
✓Unlimited audience segmentation on Pro
Marketing automations list, sample dataMarketing automations list, sample data
05 — Grow

Convert happy clients into steady growth.

Automatically gather class feedback, incentivize member referrals, and track true acquisition ROI, all directly in Walla, no extra apps needed.

✓Ratings & reviews
✓Referral & rewards engine
✓Centralized instructor & class feedback dashboard
Sample challenge report with clients joined, attendance lift, completion rate and referrals (sample data)Sample challenge report with clients joined, attendance lift, completion rate and referrals (sample data)
Ad performance

Know which ads actually make members.

Walla follows every Meta and Google lead through intro offer, first visit and purchase, then feeds those results back to your ads. You see which campaigns and keywords bring in revenue, not just clicks, and your ads learn to find more people like your best members, for less.

Meta ads

From form fill to first class to membership.

Every Meta lead lands in Walla the moment they submit your form, gets an instant reply and is tracked to the day they buy. Those purchases go back to Meta, so it optimizes for members, not form fills.

✓Meta lead ads sync
✓Built for Meta’s Conversions API
✓Cost per member, not just cost per lead
✓Google Tag Manager & Google Ads click (GCLID) conversion tracking
Ad performance view following a fictional Meta lead from form fill to membership, with leads, intros, visits and members for each ad, sample dataAd performance view following a fictional Meta lead from form fill to membership, with leads, intros, visits and members for each ad, sample data
Communication

Every conversation. One place.

Calls, texts and email live right next to bookings, purchases and check-ins, so anyone on your team can pick up the conversation with the full picture.

01 — See everything

Single client profile. Total context.

See every call, text, email, booking, purchase, and check-in on a single client timeline. Now anyone on your team can jump into the conversation with full context without piecing together stories across five different tools.

✓Complete client activity
✓Direct texting & emailing from client profile
✓Contextual notes & follow-up tasks
Client profile with a unified activity timeline, fictional client and sample dataClient profile with a unified activity timeline, fictional client and sample data
02 — Text

Two-way texting that fills your schedule.

Clients text your studio number, and your team replies right in Walla, with class passes and booking options at their fingertips. Answer, book, and get back to your day.

✓Two-way SMS texting
✓One central studio number
✓Full message history on profile
Two-way text thread booking a class, fictional clientTwo-way text thread booking a class, fictional client
03 — Call

Inbound calls with instant client insight.

Make and take calls directly inside Walla. Caller history, details, active passes, and journey stages appear on screen instantly so you always know who is on the line.

✓Built-in phone system
✓Instant caller context & in-call note-taking
✓Automatically log every inbound & outbound call
In-product call panel with caller context and notes, fictional clientIn-product call panel with caller context and notes, fictional client

Marketing insights

Clear marketing performance. Zero guesswork.

Real-time campaign insights, 7-month trend analysis, and AI-driven recommendations across email, text, and newsletters all in one centralized dashboard. Instantly spot opportunities to boost engagement and grow conversions with total confidence.

Studio dashboard with revenue, visits, active members and new leads, sample dataStudio dashboard with revenue, visits, active members and new leads, sample data
Tasks

Turn every follow-up into a task.

Delegate follow-up tasks to specific roles or team members, link them to client profiles or entire audiences, and set firm due dates to keep staff accountable so no one gets forgotten.

01 — Assign

Assign to a person, a role, or an entire team.

Delegate tasks by location and role (like front desk staff at your downtown studio) or choose specific team members. Filter automatically by active staff, then decide whether a single completion is enough or if the whole team needs to sign off.

✓Assign by location, role, or individual staff member
✓Flexible completion rules: Single sign-off or required for all
✓Automatic filtering so only active staff are displayed
Sample Add a Task form assigning a task by location and role, fictional studioSample Add a Task form assigning a task by location and role, fictional studio
02 — Connect

Link tasks directly to clients or smart audiences.

Attach a task to a specific client with a quick search, or connect it to an entire group, such as members in week one of an intro offer. Add due dates when timing is critical, or keep tasks open-ended.

✓Link directly to an individual client profile
✓Target smart audiences (like new intro offer members)
✓Flexible scheduling with optional due dates and times
Sample Add a Task form linking a task to a contact with a due date, fictional clientsSample Add a Task form linking a task to a contact with a due date, fictional clients
03 — Track

See what’s completed, what’s pending, and what’s overdue.

The "Created By Me" dashboard tracks every delegated task, assignee, and live status, flagging late items with overdue badges. Edit details, update progress, duplicate recurring tasks, or delete in two clicks.

✓Centralized "Created By Me" tracking view
✓Instant overdue badges on delayed tasks
✓Quick inline actions: Edit, Update, Duplicate, or Delete
Sample Tasks list with assignees, overdue badges and card actions, fictional staffSample Tasks list with assignees, overdue badges and card actions, fictional staff
04 — Pipeline

Track every lead from first touch to loyal member.

Visualize your entire sales funnel and manage client relationships across flexible list and pipeline views, ensuring your team always knows who needs follow-up and who is ready to convert.

✓Visual drag-and-drop pipeline with customizable lead stages
✓Comprehensive filtering by lead stage, activity, & task status
✓Automated stage transitions driven by real-time client milestones
Lead tracker with leads from several sources and their journey stage, sample dataLead tracker with leads from several sources and their journey stage, sample data
The Walla Method

Capture. Convert. Keep.

75%+
Average open rate on Walla automations, 3× the industry benchmark
21 days
Of automated follow-up on every intro offer, across email and text
4.9/5
Capterra rating
From a studio owner

“I feel like I’m getting a steal because it’s like I’m getting business consulting built into my software—by people who know marketing, know how to make fitness businesses successful, and who are tapped into the science of retention.”

Jessica Mishu · Blue Ridge Yoga
Works better together

One platform. Every part connected.

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