Delight in your business.

Designed by fitness industry and tech experts, Walla is a modern studio management platform created to transform and simplify your studio operations.  

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Everything you need to sustain & grow your boutique studio.

All the studio operations features you need designed for the way you & your team work.
Best-in-class email marketing tools plus personality-based content to create lasting relationships.
Ensure all of your client touchpoints are consistent & easy to use, including widgets & mobile interfaces.
Dashboards & in-page statistics to get the 411 quickly. Full reporting pages enable you to easily dig deeper.

We've got you covered.

Walla's all-in-one platform helps you efficiently and effectively manage and then track the performance of your business, reducing software frustration and fatigue so you can get back to what you do best.

Native Livestream & VOD
Enrollment & class booking
Membership & package management
Staff scheduling, pay rates & payroll
Multi-location management & reporting
Payments with great rates
Email marketing & retention
Dashboards & reporting

An end to video madness.

Get ready to ditch all the various software you've patched together. At Walla, video isn’t an afterthought but a built-in and seamless product offering. With flexibility to schedule and accurately price livestream classes, it's remarkably easy to deliver a high-quality experience that leaves your studio as the star of the show.

Single client login
Video options integrated into memberships
Build a class once for both in-studio & video
Retain sole ownership of your content
Reduce your platform fees

Let's get more personal.

An industry first, we’ve leveraged the latest university research in behavioral psychology to create a wellness-focused personality test and habit-building program. The results allow you to better understand what makes your clients tick and then customize communication that inspires and motivates them in uniquely personal ways.
Consumers are 80% more likely to make a purchase from a brand that provides personalized experiences.
Campaign Monitor

Stop running reports.

Walla's dashboards and pre-configured reports are ready for you out of the box, saving you time (running reports) and giving you confidence to make the right business decisions.

Of course if data is your thing, we give you the tools to dive deeper and get the info you're looking for. No judgement.

A founding team
you can count on.

Laura Munkholm, President
Laura Munkholm
Co-Founder | President
Former yoga instructor and wellness aficionado with over two decades of FitTech experience as a boutique studio software and client relations expert
Doug Hecht, CEO
Doug Hecht
Co-Founder | CEO
Entrepreneur; startup mentor; angel investor; and 25-year veteran in the digital marketing, technology, and global wellness space
Matthew Ausonio, CTO
Matthew Ausonio
Co-Founder | CTO
Veteran software architect with expansive native mobile and experience building innovative technology platforms for multiple successful startups
Interested in joining the team
View Careers
Jessica, Blue Ridge Yoga

“Walla is so user-friendly and intuitive, and I can tell someone who worked in a studio helped to build this software.”

Jessica, Blue Ridge Yoga
Bridget, Honey Yoga

“It’s obvious that Walla was built by people who know the industry really well. It’s also so refreshing to have everything in one place and to know that this platform was designed by someone I can trust.”

Honey Yoga
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Ready to leap forward?

Let's find out if Walla is the right fit for your studio.
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