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Gratitude in Entrepreneurship: The Strength of the Walla Community

A heartfelt thanks for what we have created and where we are going, together.

Laura Munkholm
President & Co-founder
November 12, 2025
Gratitude in Entrepreneurship: The Strength of the Walla Community
TL;DR
Three things to know before you read
  • Walla's co-founder reflects on the entrepreneurship ride and thanks the studio owner community for making the wellness world flourish.
  • Embrace setbacks with a chuckle; late shipments and surprise teacher departures become the epic stories of the journey.
  • Community shines brightest in moments of challenge and triumph, so keep someone in your corner to laugh with.
In this article

In the realm of fitness and wellness and our ever-evolving entrepreneurship journey, I often think about our daily ride. It’s like navigating a series of complex yoga poses—sometimes fluid and graceful, other times a wobbly balancing act where we fall, embarrass ourselves, but always get right back up with sweat dripping off the end of our nose. Every day requires constant work, perseverance, and determination to pick up the pieces, stand tall, and try again. In these moments of challenge and triumph, the significance of community shines brightly.

Reflecting on this year and in the spirit of continual gratitude, I want to share a few wishes for you—our studio owner community—and thank you for all the big and small things you do to make this wellness world flourish. 

Embrace the challenges with a chuckle.

Entrepreneurship is a wild ride, a whirlwind of endless to-do lists, successes, and unexpected setbacks. But it’s also all about those epic stories we create along the way. From late retail shipments to teachers quitting unexpectedly, we've had our fair share of “moments.” These moments teach us not to take ourselves too seriously and embrace the comical side of the journey.

My wish for you: Remember perspective, and you’ve got someone in your corner that you can laugh with, even if it’s through tears from time to time. 

Importance in community.

Amidst the chaos lies a gem—a vibrant community of individuals who breathe life into our purpose. You all have your own magical communities inside the four walls of your studio. But the gem I’m talking about is you. I’ve had the absolute pleasure of sitting down to share meals with groups of you around the country, and to say the connection is potent would be an understatement. You all get each other honestly, organically, and authentically. Your stories probably wouldn't make sense or be funny to anyone else, but watching your interactions and being a part of them has been such a gift. 

My wish for you: Do more of this. FaceTime for a late-night brainstorming session, share insights on social media, and simply just be there for each other through it all. 

The power of purpose.

It's awe-inspiring how this collective energy gives us purpose every single day. Your dedication to wellness. Your commitment to inspiring others is what motivates us to keep pushing forward. Your stories of transformation—of finding strength and balance—could fill books and remind us why we embarked on this journey in the first place. One of our Walla clients writes it on the window of his studio daily with a slight change of nuance to inspire his members and himself. Another has sticky notes on her mirror. And one other calls a client to check in and talk about how their life has been positively impacted. This sense of purpose is non-negotiable; it’s ingrained in our core. 

My wish for you: Whatever it is for you, I hope you can find a way to keep your purpose front and center each and every day.

At Walla, we extend our deepest gratitude to each of you—our cherished clients, partners, and fellow wellness enthusiasts. You are the heartbeat of our journey, the driving force that keeps us going, and the reason we do what we do. The Walla team is immensely thankful to be surrounded by a community of smart, passionate individuals who motivate us. 

As we continue to navigate entrepreneurship, may we continue to laugh, stumble, and grow together. Let’s keep inspiring and supporting one another, for greatness thrives within this vibrant network.

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Laura Munkholm

President & Co-founder

Passionate yogi, wellness aficionado, and client relations expert with over 15 years in FitTech

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