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Why Potential Members Choose Another Studio (Myths vs Reality)

When it comes to getting your studio discovered online, it can be hard to know what actually works and what’s just noise. Do you need to pay to show up at the top of Google? How do I get more customers for less ad spend? Do you need an expensive agency to build a website that converts? Join us for a myth-busting session where we break down the biggest misconceptions about studio visibility, reviews, and websites. You will learn what actually helps studios get discovered on Google and what influences potential members' choices.

What you will learn

Rethinking search visibility

Learn why studios do not need to pay to appear in the map pack and what actually drives local discovery.

Getting more from Google Business Profile

Understand why a one-time setup is not enough and what ongoing actions help studios stay visible.

Building trust without a big agency budget

See what actually makes a studio website convert and how reviews and simple automation help turn searches into bookings.

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We didn't know how to use Mindbody after 13 years, but after 13 minutes, we know how to use Walla.

Shannon
Owner, Radiance Yoga

Meet our guest

Jessica Wright

Head of Growth Platforms & Media

Jessica is a growth marketing leader at Walla with 14 years of experience driving revenue across both SaaS platforms and franchise-based local businesses. She specializes in paid media, SEO, and building scalable growth marketing products that help studios attract, convert, and retain more members.

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