Scaling Our Success: We're Doubling Down on You

We have big news to share, and it all comes down to one simple truth: We’re growing our team because we are committed to your growth.

At Walla, we don't just sell software; we deliver a partnership built on unprecedented support. Today, we are thrilled to introduce three exceptional leaders joining our ranks—people who aren't just filling roles, but completing the vision of our Collaborative Growth Engine.

Why We’re Investing in People (Not Just Code)

If you've been around the boutique fitness block, you know the drill: You buy the software, get a login, and then you’re on your own. That’s the significant difference between Walla and other industry platforms.

We fundamentally believe that in the high-touch world of fitness, software alone is not enough. Technology is the fuel, but people are the engine that translates data into dollars. We are building a new standard where your profitability is the guaranteed outcome, not the lucky exception.

Our latest hires embody this commitment to your success:

Cait Espe, Director, Customer Experience
With over 20 years dedicated to scaling and retaining businesses, Cait doesn't just manage support—she orchestrates success. She’s here to ensure your Walla experience is a direct driver of your studio's growth. (Her previous company saw 95% retention and >90%+ CSAT, she knows how to keep partners thriving.)

‍Elizabeth Wendling, Manager, Customer Support
Elizabeth is focused on building a support team that is fast, expert, and deeply empathetic. Every interaction you have with us is designed to be efficient and feel like a true collaboration with someone who knows your studio's pace.

Joshua Poole. Business & Marketing Growth Coach
Joshua brings hard-won, real-world industry success, including a 40% revenue jump at [solidcore] Maryland. He doesn't coach features; he coaches strategy. He's here to transform Walla's performance data into actionable, profit-driving decisions for your fitness business.

What This Means for Your Studio: The Collaborative Growth Engine

Cait, Elizabeth, and Joshua are the key players integrating our cutting-edge AI-powered software with hands-on, strategic guidance. That means you’re not just getting tools, you’re getting a team.

You now benefit from:

• Fast, Expert Help: Support that is rooted in real studio expertise, solving problems right the first time.
• Proactive Partnership: A team that anticipates your needs, spotting opportunities and heading off issues before they become headaches.
• Strategic Coaching: One-on-one guidance that converts your studio data into clear, revenue-moving action plans.
• Success Measured By Your P&L: We measure our results by your retention, your revenue, and your profitability—not just how many times you logged in.

This is our promise to you: We are not just your software vendor. We are your dedicated partner in elevating the boutique fitness industry. While others give you a login and leave you to the dashboard, we invest in the people who wake up every day focused on your bottom line.

Because at Walla, profitability should be the standard for boutique fitness—not the exception. And that takes more than software. It takes a team that genuinely cares about getting you there.